The best real estate businesses start with a solid foundation

See why 41 of the top 50 teams in the US use Follow Up Boss to win more deals, impress clients and move faster.

Great businesses don't just happen

You build them with flexible systems that scale as you grow.

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the real estate operating system

Every lead, every tool, working together seamlessly in one place.

More than a CRM, Follow Up Boss is the central hub where you build the systems your business needs to grow and thrive.

AI that works 
for you, like you

Personalized, painless & productive: that’s how AI should be. In FUB, AI is built right into where you already work, and it gets you results by learning your business inside and out.

Great businesses don't just happen

Be ready for anything

The best businesses evolve fast to stay ahead of the competition. Traditional real estate CRMs and all-in-one solutions can’t keep up. FUB is an open platform that gives you infinite room to build and grow—your way.

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